Ford Philippines was recently listed as one of the Philippines’ top 50 brands in 2025, reflecting its continued commitment to delivering segment-leading vehicles and innovative service offerings to the Filipino motoring public.
The rankings were developed by global media giant Campaign with research firm Pureprofile, with the study spanning six key Southeast Asian markets: Indonesia, Thailand, the Philippines, Malaysia, Vietnam, and Singapore. Brands were evaluated on nine key attributes: awareness, purchase intent, quality, recommendation, buying experience, customer experience, brand touchpoints, innovation, and loyalty.
Ford Philippines ranked #44 and joined two more automotive brands in the prestigious list.
“This recognition is a testament to the trust and confidence our customers place in the Ford brand,” said Pedro Simoes, managing director, Ford Philippines. “We thank our customers for choosing a Ford as their daily driver and our network of dealers for always ensuring our customers are well taken care of. We are inspired and motivated to take the Ford brand in the Philippines to greater heights and continue making memorable experiences for our customers today and in the future.”
Ford Philippines is kicking off its electrification journey in the second half of 2025 and is set to introduce its suite of electrified products that will boost its product portfolio. It is also planned to transform the retail experience across its dealerships with its Ford Signature 2025 dealership design, offering customers a more engaging, immersive, and personalized purchase and after-sales journey.
Lastly, a new Ford learning facility will be built to enhance the technical expertise of Ford technicians, which would further improve the ownership experience. The new facility will also allow for adequate space for Electric Vehicle (EV) training programs, as well as non-technical training for dealer sales and service personnel.
Meanwhile, Ford has announced that it is offering discounts on parts and labor to customers whose vehicles were damaged by flooding and heavy rains brought about by Typhoons Crising, Dante, and Emong.
Customers may avail of a 20 percent discount on parts and a 10 percent discount on labor costs for repairs at Ford dealerships in Luzon until August 31, 2025.
“In light of the recent typhoons and flooding that caused damage to vehicles, we are extending special discounts on parts and labor to assist our customers, allowing them to get back on the road with confidence and peace of mind,” Joyce Laxamana, Director of Ford’s Customer Service Division, said
