Saturday, November 1, 2025
Saturday, November 1, 2025

Home Buddies ‘Mayora’ signs up with KROMA’s NYMA as exclusive talent

Home Buddies Facebook community and Nobi Home founder Frances Cabatuando is now an exclusive talent of Kroma Entertainment’s NYMA.

Frances is “Mayora” to the 3-million strong Home Buddies Facebook community, which became a hit among kapitbahays looking for ways to make their living quarters better while staying at home.

The community was borne out of Frances’ Instagram account, Nobi Home. It was created two years ago at the height of the pandemic.

The former copy-based associate creative director is thrilled to work with NYMA and advance her current online career.

NYMA head Kat Bautista said the company will be behind Frances in further growing her community.

“Leading a crop of tanods, Frances has grown a community of 3 million Facebook virtual neighbors, and she’s just getting started. We are here to support her and make sure her dream of improving the homes and lives of every Filipino comes true,” Bautista said.

NYMA is a talent agency focused on nurturing trailblazers to break through all media spaces. It is among several brands under tradigital entertainment company Kroma Entertainment.

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