Whyte and Mackay Ltd., a wholly-owned United Kingdom subsidiary of locally-listed Emperador Inc., recorded a 34 percent growth in sales volume in the first half of the year driven mainly by Whyte & Mackay Blended Scotch which consistently ranked the second most-selling standard whisky in Scotland.
Emperador said the unit’s result follows that of the first half performance of its spirits business in other parts of the world like United States, Sweden, Spain, Indo-China, United Kingdom, Russia, and China “as demand in these markets boosted sales in these segments.”
The company did not provide other figures.
Whyte and Mackay currently owns and operates five whisky distilleries in various parts of Scotland.
Whisky sales in Russia were up by 69 percent, driven by strong commercial and marketing fundamentals.
“Several premium brands under Whyte & Mackay such as Jura were driving growth in the Russian market. Jura, the single malt Scotch whisky brand, has been known for its traditional whisky-making craft in the scenic island of Jura on the southwestern part of Scotland,” Emperador said.
“Aside from whisky, the untamed island, where Whyte & Mackay owns the one and only distillery, has been popular for its soaring mountains, wildlife, and swirling whirlpools,” it added.
Emperador said its China market has “maintained resiliency to the effects of the pandemic.” Amid the lockdown across China due to the pandemic, Whyte & Mackay’s business yielded a remarkable portfolio growth, noted the company.
“Large orders for The Dalmore and Fettercairn range were experienced across China as the country eased up its quarantine lockdowns during the second quarter,” it said.
“China has bounced back quickly after it re-opened its economy. We are pleasantly surprised at China’s remarkable resilience and its strong preference for luxury and super premium goods has returned so quickly as it began its V-curve recovery. In fact, our sales orders for June and July alone are 125 percent more than the same period last year,” sadded Glenn Manlapaz, Emperador International chief executive officer.
Manlapaz said the company, a unit of locally-listed Emperador, is “very optimistic” that Whyte and Mackay’s full-year revenues in China will more than double this year.
